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Graphic Design, Logo design and Illustration

Incorporating Logo Design Into Company Branding

Logo design is one of the more commonly considered aspects of graphic design. A company or website logo is used in many aspects of business. As well as appearing on your website it will usually be incorporated into business cards, brochures, letterhead, product labels, invoices, and much more.

Originality Is Key

The most effective logo design should be original in order that it isn't confused with other logos for similar companies. A logo is an integral facet of company or product branding and, as such, it should stick out in the consumer's mind as belonging solely to your business or your product. Confusion in this area not only leads to a potential loss of revenue but can also lead to wrangling between the two logo owners.

Logo Design Factors

When discussing logo design with a graphic designer it is important to discuss the areas where your logo will be used. Consider the different times when your logo will be put to use. In some instances this will be in full colour while in others it may be required in black and white or restricted in the types of colour available. Size and shape is also another consideration.

Generating Appeal And Interest

All aspects of graphic design for your business or website needs to be compelling and appealing to your potential clients. The proper use of graphic design elements such as space, colour, and clarity should all be integrated into the final logo design. Also consider whether you wish to include a slogan with your logo.

Logo design and corporate branding

Company Logo Design And Its Uses
Incorporating Logo Design Into Company Branding
Website Logo Design Factors

Website illustration

What Is Digital Illustration?
The Advantages Of Digital Website Illustration

Professional Logo Design Services From WebStream

WebStream is a professional graphic design company. We can create a compelling, effective, and consistent logo design. We will ensure that it retains its appeal in different sizes, colours, and when printed on various different types of paper and fabric. Contact us with your requirements to receive a no-obligation quote.


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